Alternative Accommodation

PhocusWire's in-depth coverage of the alternative accommodation sector, featuring news, analysis, interviews, research and more on home-sharing, short-term rentals, timeshare, homestays and other property types.

News / Online

How Bright Blue Villas brought an institutional approach to luxury villa rental

By Linda Fox | August 17, 2026

Natasha Martsekis, a former banker, founded Bright Blue Villas in 2014 to offer luxury accommodation in Greece. Read More

News / Distribution

Airbnb partners with Tripadvisor amid plans to scale Experiences

By Abby Crotty | August 11, 2026

On Airbnb's Q2 earnings call, CEO Brian Chesky said Experiences growth is "on a multiyear time horizon." Read More

News / Online

STRs enter a new phase of scrutiny and structural growth

By Phocuswright Research | August 11, 2026

Short-term rental gross bookings hit $219.9 billion in 2025, with growth split by region. Read More

News / Finance

Airbnb continues hotel push: 'Stepping on the gas'

By Abby Crotty | August 6, 2026

Airbnb’s hotel business performing is “significantly better than expected,” CEO and co-founder Brian Chesky said. Read More

News / Distribution

Airbnb partners with boutique hotel operator Lark

By Abby Crotty | August 4, 2026

Lou Zameryka, Airbnb’s global head of hotel enterprise and connectivity partnerships, said the STR giant is focused on adding “unique, localized-feeling, hospitality-driven hotel partners.” Read More

News / Technology

PhocusWire's travel tech news briefs: Katanox, Airbnb, Amex GBT and more...

By PhocusWire | July 31, 2026

Keep up with all the latest people, partner and product news from around the global travel industry. Read More

News / Online

TravelAI acquires Sonder brand, relaunches Sonder.com

By Abby Crotty | July 27, 2026

Last November, Sonder announced a wind down of operations and filed for bankruptcy after Marriott ended its licensing agreement with the STR specialist. Read More

News / Online

Hospitality executives on foundations before AI, industry readiness

By Linda Fox | July 27, 2026

Executives from Cendyn HomeToGo and Penta Hotels discussed the impact of AI on hospitality marketing at Phocuswright Europe 2026. Read More

News / Technology

PhocusWire's travel tech news briefs: Expedia Group, Apaleo, Klook and more...

By PhocusWire | July 17, 2026

Keep up with all the latest people, partner and product news from around the global travel industry. Read More

News / Online

A market rewired: 10 structural shifts redefining APAC travel

By Phocuswright Research | July 14, 2026

Travel in APAC is shifting—and it's no longer focused on one direction. Read More

News / Technology

PhocusWire's travel tech news briefs: TSA, Google, Mindtrip and more...

By PhocusWire | July 2, 2026

Keep up with all the latest people, partner and product news from around the global travel industry. Read More

News / Online

Holidu continues European growth with acquisition of Gites.com

By Linda Fox | July 1, 2026

The deal, which is Germany-based Holidu’s 14th acquisition, is in line with its strategy to integrate local home portals into its technology platform. Read More

News / Online

Hostelworld’s Gary Morrison on building for the social traveler

By Cathy Walsh | June 30, 2026

Hostelworld CEO Gary Morrison discussed how the industry misunderstands hostel travelers, the company's strategy and more at Phocuswright Europe. Read More

News / Technology

PhocusWire's travel tech news briefs: Marriott, Lake.com, RateGain and more...

By PhocusWire | June 26, 2026

Keep up with all the latest people, partner and product news from around the global travel industry. Read More

Interview / Startups

Startup Stage: HostProfit.ai targets STR intelligence layer

By Cathy Walsh | June 22, 2026

The startup combines pricing, listing analysis, distribution and AI visibility insights to help portfolio operators identify revenue opportunities. Read More

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